exactly the opposite of the crowd he needed to impress now. Though Alan lived in Tribeca with his wife and two daughters, the man screamed suburbs, which meant he was the kind of guy trying to turn the city into a quiet, calm hamlet at night.
Alan pointed to himself. “Don’t get me wrong. I’m a huge fan of Jackass and that kind of humor. I love the whole filthy, dirty, late-night Comedy Nation style. I watch it myself when the wife and kids are in bed. The problem is, you’re not trying to win guys like me over.”
Brent nodded. “Got it. And I’m glad you liked it. But talk to me about who I need to win over, Alan. Tell me what you see in your neighborhood,” he said, inviting the guy into the conversation, letting him know he cared. Sealing the deal on New York was vital to Brent’s plans, so he had to play ball. New York was mission critical for Edge, but he also didn’t want to let down his friend Bob. He wanted to come through for him with the gig as manager of the club, delivering for the man who’d given him some of his biggest breaks.
But first, he had to deliver for others.
“Everyone else,” Alan said crisply. “The moms. The stroller moms. The soccer moms. The—”
“The moms,” Tanner barked, his coarse voice grating on Brent. He slammed his palm against the table at McCoy’s. It shook. “All the moms.”
Brent nodded several times, then kept his tone light. “Call me crazy, but I’m getting the sense you’re saying... the moms don’t like me.”
“Sorry to bear bad news, but they don’t right now,” Alan said, hanging his head. The guy truly did seem sorry.
“What can I do to win them over, Alan?”
Alan clucked his tongue. “It won’t be easy. How can we say you run a classy joint when you have this kind of history? You were the bad boy of comedy. That’s what your own network called you.”
“They did. But let’s be frank here. I wasn’t some criminal. They called me that because I had a foul mouth on stage. Because I had ink on my arms. Because it was part of a character.” Brent held open his palms. Nothing to hide here. “But at the end of the day, I was just a comedian, telling some dirty jokes. Let’s move on.” He tapped the table with his index finger. “Talk to me, Alan. Tell what I need to do to convince your neighborhood that I can be good for business.”
Alan nodded, and held up a glass. “I like you. You’re a straight shooter. So I’m going to be straight with you. You need to meet the people in the neighborhood. You need to be charming. You need to show them you’re not just the guy who tells filthy jokes that Axe Spray-wearing douche-canoes watch while smoking bongs.”
“I can do that. And I never use Axe body spray, so there you go.”
Alan chuckled again. “See? I knew you’d make me laugh.”
But laughter wasn’t enough. That was Brent’s stock in trade in his twenties. He’d spun laughter into gold on stage. He’d parlayed jokes into a career, moving up the ladder with each chuckle, each laugh, and each hearty guffaw. They’d fed him and made him wealthy. Now, he’d pivoted. He was reinventing himself as a businessman, and in some ways he was starting at the ground floor. He had to prove he was trustworthy, that he was reliable, and that he was worth betting on when it came to this new playground he was playing in.
Playground.
So bizarre that his days of ball-shaving and first-date waxing had been replaced by playground makeovers. Brent saw a bigger opportunity. “Don’t know if Tanner told you, but I’ve donated some money to have some of the parks revamped in Tribeca. Happy to go further. Build a playground, too. You think the moms will like that?”
Alan nodded approvingly. “Moms love playgrounds. The only thing they’d love more would be a coffee shop in a playground,” he said, and now it was Brent’s turn to laugh. “Anyway, that’s a nice start. And we can build on that. This is what I’m thinking. We’ve got a big picnic coming up in the park. Fundraiser for some neighborhood services. Let’s have you at the picnic. You could come by earlier in the day and say hello. Talk to them. Let them know you’re a family guy at heart. Mention your brother and his