The virtue of selfishness: a new concept of egoism - By Ayn Rand & Nathaniel Branden Page 0,11

must live for his own sake, neither sacrificing himself to others nor sacrificing others to himself. To live for his own sake means that the achievement of his own happiness is man’s highest moral purpose.

In psychological terms, the issue of man’s survival does not confront his consciousness as an issue of “life or death,” but as an issue of “happiness or suffering.” Happiness is the successful state of life, suffering is the warning signal of failure, of death. Just as the pleasure-pain mechanism of man’s body is an automatic indicator of his body’s welfare or injury, a barometer of its basic alternative, life or death—so the emotional mechanism of man’s consciousness is geared to perform the same function, as a barometer that registers the same alternative by means of two basic emotions: joy or suffering. Emotions are the automatic results of man’s value judgments integrated by his subconscious; emotions are estimates of that which furthers man’s values or threatens them, that which is for him or against him—lightning calculators giving him the sum of his profit or loss.

But while the standard of value operating the physical pleasure-pain mechanism of man’s body is automatic and innate, determined by the nature of his body—the standard of value operating his emotional mechanism, is not. Since man has no automatic knowledge, he can have no automatic values; since he has no innate ideas, he can have no innate value judgments.

Man is born with an emotional mechanism, just as he is born with a cognitive mechanism; but, at birth, both are “tabula rasa.” It is man’s cognitive faculty, his mind, that determines the content of both. Man’s emotional mechanism is like an electronic computer, which his mind has to program—and the programming consists of the values his mind chooses.

But since the work of man’s mind is not automatic, his values, like all his premises, are the product either of his thinking or of his evasions: man chooses his values by a conscious process of thought—or accepts them by default, by subconscious associations, on faith, on someone’s authority, by some form of social osmosis or blind imitation. Emotions are produced by man’s premises, held consciously or subconsciously, explicitly or implicitly.

Man has no choice about his capacity to feel that something is good for him or evil, but what he will consider good or evil, what will give him joy or pain, what he will love or hate, desire or fear, depends on his standard of value. If he chooses irrational values, he switches his emotional mechanism from the role of his guardian to the role of his destroyer. The irrational is the impossible; it is that which contradicts the facts of reality; facts cannot be altered by a wish, but they can destroy the wisher. If a man desires and pursues contradictions—if he wants to have his cake and eat it, too—he disintegrates his consciousness; he turns his inner life into a civil war of blind forces engaged in dark, incoherent, pointless, meaningless conflicts (which, incidentally, is the inner state of most people today).

Happiness is that state of consciousness which proceeds from the achievement of one’s values. If a man values productive work, his happiness is the measure of his success in the service of his life. But if a man values destruction, like a sadist—or self-torture, like a masochist—or life beyond the grave, like a mystic—or mindless “kicks,” like the driver of a hotrod car—his alleged happiness is the measure of his success in the service of his own destruction. It must be added that the emotional state of all those irrationalists cannot be properly designated as happiness or even as pleasure: it is merely a moment’s relief from their chronic state of terror.

Neither life nor happiness can be achieved by the pursuit of irrational whims. Just as man is free to attempt to survive by any random means, as a parasite, a moocher or a looter, but not free to succeed at it beyond the range of the moment—so he is free to seek his happiness in any irrational fraud, any whim, any delusion, any mindless escape from reality, but not free to succeed at it beyond the range of the moment nor to escape the consequences.

I quote from Galt’s speech: “Happiness is a state of noncontradictory joy—a joy without penalty or guilt, a joy that does not clash with any of your values and does not work for your own destruction.... Happiness is possible only to a rational man, the man who desires

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